Meet Carnivore Snax

Carnivore Snax crafts premium meat snacks made from just two ingredients: meat and salt. Designed for people following ancestral, keto, or carnivore diets, the brand’s mission is rooted in radical simplicity and quality sourcing.

With a rapidly growing fan base and a loyal customer community, Carnivore Snax stands out by offering a truly clean-label snack — all while scaling its DTC business with best-in-class retention strategies.

The Challenge

Carnivore Snax was already using SMS, but their existing tool wasn’t keeping up with the brand’s momentum. It lacked the advanced capabilities needed to support rapid growth and made it difficult to scale their SMS strategy efficiently.

List growth was slower than they wanted, automation options were limited, and support was lacking. They needed a more powerful platform that could scale with their brand.

What they were looking for was clear: faster list growth, more flexibility to build and test automations, and expert support to guide strategy. That’s when they made the switch to Recart.

The Strategy

Recart didn’t just check the boxes — it leveled up the entire SMS game for Carnivore Snax. With high-converting list growth tools, detailed analytics, and built-in A/B testing, the brand finally had the flexibility and firepower to execute fast, test often, and scale confidently.
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But the real difference? The hands-on partnership. Recart’s team worked side-by-side with Carnivore Snax, helping optimize every flow, dial in campaign timing, and unlock the full potential of SMS. It wasn’t just about better tools — it was about smarter strategy and support that delivered.

📈 Scalable List Growth

Carnivore Snax implemented Recart’s opt-in tools like OneClick popups and two-factor opt-ins. Across mobile and desktop formats:

Other flows — including abandoned cart and browse abandonment — also performed with ROI up to 527X, depending on spend tier.

Notably, they used playful and relatable copy to stand out, like:

“Snax you’ve been hungry for are selling fast. Don’t wait until they are gone. Tap to shop now”

This campaign alone earned $15,472 with 37X ROI.